Episode 1: “What is Customer Obsession?” Show Notes & Resources
Show Notes
In the first episode of Customer Obsessed, Eric and Erin chat one-on-one about what it means to be customer obsessed. Throughout the show, they share insights and stories about the importance of building trust with customers and employees, communication strategies, missteps and mistakes they’ve made, and a few resources to help you begin your customer obsessed journey.
Resources
Erin’s pick: The Elements of Style by William Strunk
This short book covers the basics of grammar, punctuation, and style to make you a better writer. Each section is clear and concise, and includes numerous examples to aid understanding. It’s a must-read for anyone serious about communicating their ideas clearly and thoughtfully.
Eric’s pick: David & Goliath by Malcolm Gladwell
Gladwell explores the unlikely path and success of the underdog against established corporate behemoths. Dig into the unique attitudes and actions that characterize successful underdogs and learn how to apply them to your life and business.